Trump Is Losing the Voters He Needs Most
Millions of Hispanic, Black and young Americans who bought into Trump’s promises of prosperity are disappointed.
Donald Trump’s reelection in 2024 was built on a straightforward transaction with millions of Americans who were unsure about whether to give him a second go in the White House: They could choose what mattered to them from his long list of grievances—high prices, low pay, big government, runaway immigration, woke politics, foreign wars—and he’d deliver results, fast. “With your vote tomorrow, we can fix every single problem our country faces,” he said in his closing speech of the campaign.
Trump stood for so many things that almost anyone could find at least something to like, even if they didn’t much like him. His base of MAGA true believers formed the foundation of his support, but there weren’t nearly enough of them to put him over the top. He was able to win the election, and the popular vote, with the help of a surge of first-time supporters who rejected Vice President Kamala Harris (and, by proxy, her boss Joe Biden) and took a chance on Trump.