Amazon’s Former Retail Chief Woos Meta as Customer for Startup

Auger, the logistics software startup founded by former Amazon.com Inc. retail chief Dave Clark, has signed up Meta Platforms Inc. as a customer.

The social media company’s Reality Labs group, maker of virtual reality headsets, will roll out Auger’s supply-chain management software in the first half of the year, Clark said in an interview with Bloomberg Television. Sportswear licensing and manufacturing firm Fanatics Inc. has also deployed a proof of concept based on Auger’s tools, he said.