Builders Push ‘Trump Homes’ in Pitch for a Million Houses

Builders are working on a plan for a massive program to develop “Trump Homes” that would address the US affordability crisis while allowing private capital to deploy many billions of dollars.

Lennar Corp. and Taylor Morrison Home Corp. are among the firms that have worked on the proposal, which calls for builders to sell entry-level homes into a pathway-to-ownership program funded by private investors, according to people familiar with the plan.