Nvidia, Lenovo and Samsung to Test Consumer Appetite for AI at CES
CES, which runs from Jan. 6-9, is where many tech companies unveil their wares for the year, including a mix of products that are imminently available and concept devices without a confirmed release date.
Photographer: Bridget Bennett/BloombergAt CES, the annual consumer technology conference happening in Las Vegas next week, the biggest names in tech, including Nvidia Corp., Advanced Micro Devices Inc., Samsung Electronics Co. and Lenovo Group Ltd., will make the case for artificial intelligence. Their target audience those few days: investors, corporate clients and — perhaps just as importantly — ordinary shoppers who have yet to be fully sold on the idea of AI-infused gadgets.
CES, which runs from Jan. 6-9, is where many tech companies unveil their wares for the year. That includes a mix of products that are imminently available for purchase, and concept devices that may or may not go to market — and could be half-baked if they do. While Nvidia Chief Executive Officer Jensen Huang is likely to be the most charismatic showman in Vegas hyping AI’s underlying technologies, he’ll be surrounded by a slew of players that are testing consumers’ appetite for gadgets where AI isn’t just a nice-to-have feature, but the main selling point.