China Consumer Shares Hit Record Losing Streak on Weak Demand

Chinese consumer stocks are headed for their longest-ever stretch of annual underperformance, and analysts expect the trajectory to continue amid a sluggish economy and policy uncertainty.

A gauge of onshore consumer staples shares is poised to trail the benchmark CSI 300 for a third straight year. The worst retail sales outside the Covid era and a persistent home-price slump may continue to curb spending, according to UBS Group AG and China Everbright Securities International Co.