Consumer
Under Armour Reshuffles Employees Who Had Worked on Curry Brand
The Under Armour Curry One sneakers worn by Stephen Curry as he warms up before a game in Oakland, California.
Photographer: Thearon W. Henderson/Getty ImagesUnder Armour Inc. has laid off two employees who worked on Stephen Curry’s shoe and apparel brand and moved others to new jobs as the athletic company winds down its partnership with the basketball star.
The company is disbanding the team that worked on the brand despite plans to sell new Curry merchandise through October, according to a person familiar with the matter who wasn’t authorized to speak publicly.