Google to Offer Kalshi and Polymarket Data on Finance Searches
The integration marks another step in the merging of speculative and informational markets.
Photographer: Gabby Jones/BloombergGambling’s reach is extending deeper into the investment ecosystem as Google strikes a deal to pipe prediction market data from Kalshi Inc. and Polymarket into its finance platform.
In the partnership announced Thursday, Google Finance said it will offer up the changing odds from the prediction market exchanges when users ask for information about future events. Financial terms of the deal with the Alphabet Inc. unit weren’t disclosed.