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Warner Joins Race to Develop K-Drama With Korea Streaming Deal
Warner Bros. Discovery Inc. is entering a race to produce original Korean content by teaming up with one of the country’s biggest media conglomerates, seeking to catch early movers Netflix Inc. and Disney.
Starting early next year, the US media giant will host CJ ENM’s streaming service TVING as a branded content hub on its HBO Max platform across 17 Asian markets, including Southeast Asia, Taiwan and Hong Kong, the companies said Thursday in a joint statement. The partnership will expand TVING’s international footprint while helping Warner strengthen HBO Max’s regional presence.