Bloomberg Podcasts
Why Erika Ayers Badan Left Barstool Sports
The ex-CEO explains her decision to pivot from Dave Portnoy’s vehicle to women’s-focused media on the The Deal with Alex Rodriguez and Jason Kelly.
Watch Erika Ayers Badan, left, on The Deal with Alex Rodriguez and Jason Kelly
Listen and subscribe to The Deal with Alex Rodriguez and Jason Kelly on Apple, Spotify, iHeart and the Bloomberg Terminal.
Erika Ayers Badan, the long-tenured chief executive of Barstool Sports, managed—and endured—dizzying growth, massive popularity, multiple scandals and a merger that was a masterstroke until it wasn’t. As she was writing a book of business advice while still running Dave Portnoy’s controversial vehicle, she found herself contemplating the question, “When’s the best time to leave your job?”