Vietnam’s Richest Man Shifts Strategy After $14 Billion Bet on EVs

Pham Nhat VuongPhotographer: Linh Pham/Bloomberg

Pham Nhat Vuong spent billions of dollars on an unsuccessful push to turn his upstart electric automaker into a major player in the US and Europe.

Now, Vietnam’s richest man is changing tack — betting his path to halting deep losses at VinFast Auto Ltd. runs instead through Asian markets like India, Indonesia and the Philippines.