Once a Retail Empire, Carrefour Struggles to Win Back Investors

A Carrefour SA hypermarket in Marseille, France.

Photographer: Theo Giacometti/Bloomberg

Carrefour SA pioneered hypermarkets in France and sold the brand around the world in an ambitious expansion that started more than five decades ago, reaching a market value that was once higher than that of luxury-goods empire LVMH.

Since then, Carrefour’s fortunes have waned as the chain struggles to compete in its cut-throat home market and it retreats from overseas. Its business is worth a fraction of LVMH’s, the current global flag-bearer for French business, and Chairman and Chief Executive Officer Alexandre Bompard is struggling to convince investors that he can propel it through a transformation.