Nintendo Switch Ignites Sales Spikes at GameStop, Best Buy
Customers wait in line to purchase the Nintendo Switch 2 game console during its sales launch at a Best Buy store in San Diego in June.
Photographer: Ariana Drehsler/BloombergCall it the Switch effect.
The release of Nintendo Co.’s $450 Switch 2 has sparked much-needed sales booms at GameStop Corp. and Best Buy Co., according to data from Bloomberg Second Measure.