Consumer

Starbucks Dangles $6 Million Stock Grants to Executives to Speed Up Turnaround

The awards, in the form of restricted stock units, will be based on performance. 

Photographer: David Paul Morris/Bloomberg

Starbucks Corp. will give its executives stock grants with a $6 million target value each if they deliver on the company’s turnaround as quickly as possible while managing costs.

The awards, in the form of restricted stock units, will be based on performance. They’re eligible to vest after the company’s 2027 fiscal year, which will end around late September 2027, the company said Wednesday in a regulatory filingBloomberg Terminal.