Trump Risks US Consumer Discontent With His Tariffs, Poll Shows

President Donald Trump’s trade agenda is leaving consumers worried about their household costs. 

Photographer: Carolina Moscoso

President Donald Trump is struggling to persuade US consumers of the merits of his trade war, a Harris Poll for Bloomberg News found.

A majority of US adults, 56%, said their household finances would be better off if Trump’s tariffs had not been implemented. Some 52% of respondents said the promised benefits of the levies would not be worth their economic cost.