Consumer

Mattel Pulls 2025 Forecast, Citing Tariffs’ Impact on Toys

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Mattel Inc. withdrew its forecast for a return to sales growth in 2025, citing US President Donald Trump’s plan to impose tariffs on imported toys.

The company, which reported better-than-expected first-quarter results, predicted in February that sales of Barbie dolls, Hot Wheels cars and other toys would grow as much as 3% in 2025, snapping three years of flat or declining revenue. Earnings were also projected to rise.