Central Banks
European Consumers Ready to Drop US Products, ECB Survey Finds
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European consumers are prepared to actively move away from US products and services as a result of President Donald Trump’s trade war, according to research by the European Central Bank.
Asked how they’d react to different potential levels of tariffs — and equivalent retaliation by the European Union — respondents in a recent survey revealed they’re “very willing” to find non-US alternatives, the ECB said Wednesday in a blog post.