Louis Vuitton Raises Price on Popular US Bag Following New Trump Tariffs

The Neverfull GM bag in monogram-coated canvas now costs $2,200 on the company’s US website. — The Neverfull GM bag in monogram-coated canvas now costs $2,200 on the company’s US website.
Photographer: Edward Berthelot/Getty Images

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By Angelina Rascouet

April 23, 2025 at 1:58 PM UTC

Updated on

April 23, 2025 at 6:17 PM UTC

Louis Vuitton has increased the price of one of its most popular handbags in the US after the implementation of 10% tariffs on goods coming from the European Union.

The Neverfull GM bag in monogram-coated canvas now costs $2,200 on the company’s US website, $100 more than last week, a 4.8% price hike.