Billionaires

Billionaires Bought Their Own Shares Ahead of Fresh Market Surge

The billionaire Persson family behind H&M repeatedly boosted their stake in the Swedish clothing giant as Trump’s tariff policies decimated markets. — The billionaire Persson family behind H&M repeatedly boosted their stake in the Swedish clothing giant as Trump’s tariff policies decimated markets.
Photographer: Mayolo Lopez Gutierrez/Bloomberg

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By Benjamin Stupples

April 9, 2025 at 5:01 PM UTC

Updated on

April 9, 2025 at 6:24 PM UTC

This article is for subscribers only.

Some of the world’s super-rich boosted allocations to their major listed assets amid the bedlam in global markets, buying ahead of a stock surge prompted by President Donald Trump pausing higher reciprocal tariffs on most nations.

The billionaire Persson family behind Hennes & Mauritz AB repeatedly increased their stake in the Swedish clothing giant as Trump’s tariff policies decimated markets, investing about 776 million kronor ($78 million) overall, according to regulatory filings.