Google Launches $499 Pixel 9a, Rivaling Apple’s iPhone 16e

The new Pixel 9a phonesPhotographer: Yuki Iwamura/Bloomberg
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Alphabet Inc.’s Google launched a redesigned version of its budget Pixel phone, upgrading the chip and battery life weeks after Apple Inc.’s lower-end iPhone 16e went on sale.

The new Pixel 9a, announced Wednesday, costs $499, in line with the price of last year’s Pixel 8a. That compares with the $599 starting price of the iPhone 16e, which went on sale in February and is being positioned as a lower-end alternative to the iPhone 16. The Pixel 9a will be available in stores in April.