WPP Shares Drop After Sales Outlook Misses Analysts’ Estimates
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WPP Plc shares dropped the most in more than six years after the British advertising agency group forecast sales that would remain flat or shrink this year, missing analysts’ estimates.
Adjusted sales, excluding pass-through costs, will be flat or shrink as much as 2% for 2025 compared to a year ago, WPP said in a statement on Thursday. Analysts had anticipated sales growth of 2%, according to the average of estimates compiled by Bloomberg.