Consumer
PepsiCo Seeks to Boost Sales Without Across-the-Board Price Cuts
- Business will focus on package sizes and healthy items
- The snacks and drinks company forecast sluggish growth in 2025
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PepsiCo Inc. will respond to value-seeking US consumers with more variety in package sizes and healthier offerings, but won’t reduce prices across the board, the company said.
The maker of Cheetos and Mountain Dew reported sales that missed expectations and forecast sluggish growth for 2025. Sales in the company’s fiscal fourth quarter fell 0.2% to $27.8 billion, the owner of Frito-Lay said in a statement Tuesday. Earnings per share were $1.96, above estimates of $1.94. The company sees a low-single-digit increase in organic revenue for 2025.