Technology

MicroStrategy’s Financial Gambit Hits a Bump With New Stock Deal

  • Bitcoin proxy sold preferreds at big discount to pump interest
  • 10% yield shows firm’s maneuver to open a new funding avenue

Michael Saylor

Photographer: Liam Kennedy/Bloomberg
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MicroStrategy Inc.’s seemingly limitless moves to raise capital for its Bitcoin purchases have run into their first obstacle.

The self-styled Bitcoin treasury company sold preferred stock units — rare, debt-like securities danglingBloomberg Terminal an 8% coupon — last week, but it had to cater to price-sensitive buyers by pricing them at a sizable discountBloomberg Terminal. The shares were sold for $80 apiece, 20% below their marketed price, effectively pushing the yield to 10% for buyers — a steep concession to finalize the deal.