Hearing-Aid Maker Transforms Into Unlikely AI Stock Winner
- Sonova shares have outpaced peers, helped by AI-enabled device
- Other firms seek to incorporate AI into hearing products
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Hearing-aid makers have become one of the stock market’s less likely artificial intelligence plays.
Shares of Sonova Holding AG, a Swiss hearing-aid maker, have far outpaced peers since the first half of last year, fueled by buzz around a new device that applies real-time AI to help users distinguish speech within background noise — and is sold at a premium to other products.