Honda Sets Its Sights on 50% Share of World’s Motorcycle Market

Honda’s electric two-wheeler concept models on display at it’s headquarters in Tokyo.Photographer: Nicholas Takahashi/Bloomberg

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By Nicholas Takahashi and Tsuyoshi Inajima

January 28, 2025 at 4:30 AM UTC

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Honda Motor Co. is looking to capture half of the world’s market for motorcycles as industrywide sales of two-wheelers, both gas and electric, are tipped to reach 60 million units annually by 2030.