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Elon Musk’s Politics Are a Sales Opportunity for Polestar, CEO Says

  • Tesla customers tell Swedish EV maker they’re not happy
  • Executive calls Musk’s AfD endorsement ‘totally unacceptable’
A Polestar 4 electric vehicle (EV) during the 2024 New York International Auto Show (NYIAS) in New York, US, on Thursday, March 28, 2024. The event, which first opened in November 1900, is North America's oldest and largest attended auto show.Photographer: Bing Guan/Bloomberg
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The increasingly active role Elon Musk is playing in global politics is turning off many Tesla Inc. customers and creating an opening for Polestar, the rival EV maker’s chief executive officer said.

“We get a lot of people writing that they don’t like all this,” Polestar CEO Michael Lohscheller told Bloomberg News in an interview. “It’s important to listen closely to what they say. And I can tell you, a lot of people have very, very negative sentiment.”