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Mercedes-Benz Car Sales Drop as China, EV Slump Take Toll
- Manufacturer sold 3% fewer cars in 2024 after tough year
- German automakers are battling local brands in China like BYD
Sales of top-end cars like the S-Class and Maybach fell 14% in 2024.
Source: Mercedes-Benz AGThis article is for subscribers only.
Mercedes-Benz Group AG car sales dipped last year as the German luxury-auto maker struggled with weak demand for pricey models in China and electric vehicles in Europe.
The 3% decline to 1.98 million vehicles was led by a slump in deliveries in China, its largest market, where consumers are shunning models like the S-Class and Maybach in favor of local brands. Sales in the country dropped 7% to 683,600 cars from a year earlier, Mercedes said Friday.