Japan’s Carmakers Vow Closer Ties to Regain Ground in China
- Industry is losing market share to high-tech Chinese models
- Honda rescue of Nissan show sector’s struggle to gain traction
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Japan’s biggest automakers pledged cooperation in tech-focused areas to survive in the rapidly evolving global industry, just as two of its largest car brands begin negotiating a deal that would effectively split the country’s industry in two.
Over the next decade, manufacturers will need to pool resources and collaborate in areas like artificial intelligence and electric vehicles to catch up with the technologically sophisticated cars available in other markets, the Japan Automobile Manufacturers Association said in its road map for 2035.