Trillions

ETFs Broke Almost Every Record Imaginable in 2024

The exchange-traded fund industry saw record flows and launches this year. Can 2025 top it?

Photographer: Nelson Almeida/AFP/Getty Images
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It’s fairly safe to say that 2024 was the best year ever for ETFs. The industry saw record flows of $1 trillion, a record 670 new launches and a 30% jump in assets—not to mention that record-smashing Bitcoin ETF launch. So how do you top that?