Deals
Omnicom to Buy Interpublic in Deal Creating Top Ad Agency
- Deal would value Interpublic Group at about $13.3 billion
- Ad firms are facing pressure from tech companies and AI
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Omnicom Group Inc. has agreed to buy Interpublic Group in a deal that will create the world’s largest advertising company.
Under the terms of the deal announced Monday, Interpublic shareholders will receive 0.344 Omnicom shares for each share of Interpublic common stock they own. Based on Omnicom’s closing share price Friday of $103.42, that values the deal at $35.58 a share, or $13.3 billion excluding debt, according to Bloomberg calculations. The final price will be based on Omnicom’s share price at the time of the deal’s closing, which the companies expect to occur in the second half of 2025.