Consumer
The Nestle Insider Tasked With Fixing a $100 Billion Food Giant
Company man Freixe says he’s hitting the ground running
Nestle’s new CEO Laurent Freixe’s challenge is to regain investor trust.
Source: Nestle, license CC BY-NC-ND 2.0
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When Nestle SA’s top managers gathered at a meeting in June, their discontent was clear. Using their phones to react to various topics under a traffic light system, they repeatedly pressed “amber” rather than “green,” expressing frustration at Chief Executive Officer Mark Schneider’s vision for the world’s biggest foodmaker.
It may have been a somewhat reserved protest, but it said enough within the walls of the Swiss company. Two months later, Schneider was gone.