Facebook Adds ‘Local’ Tab for City-Specific Recommendations
Meta is leaning into recommended posts to attract young people.
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Meta Platforms Inc. is testing a new “Local” tab on Facebook that will surface content for users based on their location, part of the company’s broader effort to recommend posts that users may not otherwise see.
The tab will feature posts about neighborhood activities and items for sale pulled from Facebook Marketplace and Groups. It will debut in a handful of major cities to start, including New York City, Los Angeles, Chicago and Dallas.