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New York Times to Launch Podcast Subscription Plan for Shows Like ‘The Daily’
The offering will cost $6 a month, or $50 a year, to listen to past episodes of popular titles for people who don’t already subscribe to news bundles.
The New York Times is launching a paid subscription service for its flagship podcasts like The Daily.
Photographer: Mario Tama/Getty ImagesThis article is for subscribers only.
The New York Times Co. will launch a new, podcast-only subscription plan in October that will require listeners to pay for access to the back catalogs of its most popular shows.
Putting flagship programs like The Daily behind a paywall for all but the most recent episodes will help diversify revenue by including more reliable subscription fees instead of primarily relying on advertising.