Cryptocurrencies

NFT Marketplace Magic Eden Expands Push Outside of NFTs

  • Platform will now allow token swapping from a mobile app
  • App will enable swapping of assets across five blockchains
NFT signage during the NFT.NYC 2024 conference in New York in April 2024.Photographer: Timothy Fadek/Bloomberg
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Magic Eden, one of the largest marketplaces for nonfungible tokens, is diversifying into categories such as trading, as demand for the digital collectibles remains below the peak levels of two years ago.

On Thursday, the project launched its first mobile wallet app, allowing for trading NFTs as well as swapping cryptocurrencies such as Bitcoin, Ether and Solana. The platform will also begin using a token to be issued by a foundation that supports the ME ecosystem.