BMW Passes Tesla and Tops Europe’s EV Sales Rankings for the First Time
- German manufacturer bucks trend of slowing demand in July
- Sales of Chinese EV imports fell sharply due to EU tariffs
BMW managed to buck the trend thanks to robust demand for EVs including the i4 and iX1, which outsold similarly sized models from Mercedes and Audi.
Photographer: Krisztian Bocsi/BloombergThis article is for subscribers only.
BMW AG pulled ahead of Tesla Inc. and led Europe’s electric-vehicle market for the first time last month, extending the German carmaker’s strong run of growth as other manufacturers struggle.
Sales of fully electric BMWs in the bloc jumped by more than a third to 14,869 units in July, according to data compiled by consultants Jato Dynamics. Tesla’s registrations declined 16% to 14,561 units.