Reddit Acquires Generative AI Startup Memorable AI
- Acquisition is Reddit’s first since going public in March
- Memorable AI helps marketers create better ads using AI
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Reddit Inc. is acquiring Memorable AI, a startup that uses generative artificial intelligence to help marketers create better ads, in its first acquisition since going public in March.
Memorable AI has built technology to help advertisers find the most effective text, images and videos to use in their sponsored messages, and Reddit hopes the acquisition will improve the quality of ads on its service.