AI Startup Perplexity Partners With Time, Fortune After Plagiarism Claims

The AI search company has inked revenue-sharing deals with several big publishers and hopes to add more this year. 

Perplexity co-founders Johnny Ho, Aravind Srinivas and Denis YaratsSource: Source: Perplexity
Lock
This article is for subscribers only.

Perplexity AI is launching revenue-sharing partnerships with several major publishers less than two months after some news outlets publicly accused the artificial intelligence startup of plagiarizing their stories.

Perplexity, which offers an AI search engine to compete with Alphabet Inc.’s Google, announced Tuesday that it has struck deals with Time, Fortune, WordPress.com-owner Automattic and several other media companies. Publishers will receive a “double digit” percentage of revenue from sponsored questions that appear below results in the search app, Perplexity’s Chief Business Officer Dmitry Shevelenko told Bloomberg News. Perplexity doesn’t currently have advertising in its core product, but the startup plans to introduce it in the coming months.