Consumer

McDonald’s to Extend $5 Meal Deal, Citing Customer Traffic

  • Company says early performance shows deal is attracting diners
  • Some customers have pulled back following increase in prices

A McDonald's McDouble cheeseburger, small fries, four-piece chicken nuggets, and a small soft drink.

Photographer: Lucia Buricelli/Bloomberg
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The bulk of McDonald’s Corp. US restaurants will extend the burger chain’s $5 meal deal in a bid to attract budget-strapped diners.

About 93% of McDonald’s locations have committed to selling the bundle past the initial four-week window that started June 25, according to a memo seen by Bloomberg News. The timetables will vary across the country, with some locations planning to make it available through August.