Sonos Unveils $449 Ace Headphones in Bid to Expand Beyond Speakers
- Company to take on Apple and Bose with sound quality, syncing
- Sonos also launches Roam 2 speaker with Bluetooth enhancements
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Sonos Inc. is entering the headphone market with a $449 device, part of an effort to turn the home-speaker company into a broader maker of consumer technology.
The new Sonos Ace, announced Tuesday, is an over-ear model that’s designed to compete with high-end headphones from Apple Inc., Sony Group Corp. and Bose Corp. The device will go on sale June 5 in black or white options. Though the Ace doesn’t look radically different than rival products, Sonos plans to tout the audio performance and its ability to work closely with the rest of the company’s lineup.