Snowflake Is in Talks to Buy Reka AI for $1 Billion

  • Software company’s venture arm has invested in the AI startup
  • Reka was started in 2022 by researchers from Google, Meta
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Snowflake Inc. is in talks to acquire startup Reka AI for more than $1 billion, expanding the software maker’s effort to offer generative AI capabilities, according to people familiar with the matter.

Reka AI makes large language models — software trained on massive swaths of the internet that can be used for a range of tasks, such as captioning images or as a customer-supported chatbots. The startup was founded in 2022 by researchers from Alphabet Inc.’s Google and Meta Platforms Inc. It was valued at about $300 million in a 2023 investment round, which included funding from Snowflake’s venture arm, according to a Reuters report.