Hyperdrive
Japan’s Carmakers Look to China Tech to Claw Back Market Share
China’s automakers dominate the domestic car market, especially for new-energy vehicles.
Xiaomi Corp. SU7 electric vehicles during the Beijing auto show on April 25, 2024.
Photographer: Qilai Shen/BloombergThis article is for subscribers only.
Japan’s legacy automakers are jumping on the big-tech bandwagon as they race to revive waning interest among Chinese consumers.
In recent weeks, Toyota Motor Corp. said it would partner with Chinese technology giant Tencent Holdings Ltd. on areas including artificial intelligence, cloud computing, big data and social media connection. Meanwhile, Nissan Motor Co. will collaborate with Baidu Inc. on AI, including smart cockpits.