Uber and Instacart Team Up on Restaurant Deliveries, Challenging DoorDash
- Instacart will add Uber Eats menus and tracking to its app
- Uber eyes more suburban customers through deal with Instacart
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Instacart is partnering with Uber Technologies Inc. to offer restaurant delivery through the Instacart app — taking on the top US food delivery app, DoorDash Inc.
Instacart users in the US will be able to order from hundreds of thousands of restaurants using an Uber Eats interface that will become available within the Instacart app sometime in the coming weeks. Orders will be fulfilled by Uber’s couriers, while grocery delivery will remain separate and operated by Instacart.