The Big Take

Bluey: A Blue Heeler Worth $2 Billion

On today’s Big Take Podcast: The hit children’s TV show out of Australia, is worth $2 Billion. But its future may be in question.

Bluey (left) and the rest of the Heeler family.Photographer: Ludo Studio/Alamy
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Bluey, the Australian animated TV show about a family of Blue Heeler dogs, is worth $2 billion. But is Bluey worth that without the show’s auteur Joe Brumm in the picture? The release of a special extended episode coming this weekend is sparking rumors about the smash-hit sensation.