Meta Stops Removing Some AI-Generated Posts, Even If Misleading
- Policy change includes posts created by AI that are misleading
- New rules follow criticism from Meta’s Oversight Board
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Meta Platforms Inc., the parent company of Facebook and Instagram, is changing its policies to allow more AI-generated content to stay up on its sites, even if that content is misleading.
The company will begin to label, not remove, misleading content that is AI-generated, but doesn’t violate any other policies. Previously, Meta’s “manipulated media” policy stated that the company would remove videos that had “been edited or synthesized,” in ways “that are not apparent to an average person, and would likely mislead an average person” into thinking someone in the video had said something they did not.