Deals
L’Oreal Eyes Stake in €3 Billion Perfume Brand Amouage
- French beauty group holds talks on purchase of minority stake
- Omani luxury brand seeks to tap sultanate’s rich history
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L’Oreal SA is considering a potential investment in Omani luxury fragrance company Amouage, according to people familiar with the matter.
The French beauty group has been holding talks on the possible purchase of a minority stake in Amouage, the people said, asking not to be identified because the information is private. Amouage’s owner, the SABCO Group conglomerate, has discussed a valuation of more than €3 billion ($3.2 billion) for the business in any deal, according to the people.