Hyperdrive
Nissan Plans to Boost Sales by 1 Million Cars by 2027
- New products, cost cuts to bolster sales, profits over time
- It aims to roll out 30 new models, 16 electric, by March 2027
The Nissan Intelligent Factory in Kaminokawa.
Photographer: Akio Kon/BloombergThis article is for subscribers only.
Nissan Motor Co. is targeting an additional 1 million vehicle sales within three years as the Japanese carmaker seeks to regain market momentum and boost profitability.
The goal, unveiled Monday as part of the automaker’s new three-year plan, is to achieve an operating profit margin of at least 6% in that period by introducing dozens of new models — including more cost-effective EVs — and forging partnerships, the Yokohama-based company said.