Package Holidays Are Back as Fliers Choose Hassle-Free Trips

  • All-in-one pricing, new options broaden appeal to younger set
  • UK leads revival of European staple once seen as outdated
Globally, package-tour revenue is forecast to reach $280 billion this year according to Euromonitor.Photographer: EyesWideOpen/Getty Images

Flights, hotel, transfers and food in a few clicks: the package vacation is this summer’s hottest trend across Europe.

Once seen as an outdated niche appealing mainly to baby boomers, the humble holiday bundle has mounted an unlikely comeback after almost being wiped out during the pandemic. Demand for all-inclusive packages is surging as younger travelers warm to an increasingly sophisticated offering of affordable and hassle-free holidays.