Apple CEO Opens New Shanghai Store in Show of China Commitment

  • CEO met Apple suppliers and posted on Weibo in return to China
  • Apple is expanding and revitalizing its global retail network
Tim Cook greets a customer during the opening of the new Apple store in Shanghai.Photographer: Qilai Shen/Bloomberg
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Apple Inc. Chief Executive Officer Tim Cook opened an expansive new store in central Shanghai Thursday, signaling his company’s commitment to China as a market and production base.

Cook emerged from the store at 7 p.m. to thunderous applause from the crowd, shaking hands and hugging fans. His appearance capped a much-publicized jaunt around the financial hub and comes at a delicate time for Apple and its place in the world’s No. 2 economy.