Apple to Allow App Downloads From Web to Evade EU Scrutiny
- Digital Markets Act outlines dos and don’ts for powerful firms
- Failure to comply with landmark rules comes with heavy fines
Most of the changes will be put into effect immediately, except for Apple’s offer to allow developers to distribute apps from websites, which will launch in the spring.
Photographer: Gabby Jones/BloombergThis article is for subscribers only.
Apple Inc. will allow European users to download iPhone applications from web platforms for the first time as it moves to step into line with European Union rules targeting Big-Tech dominance.
As part of the overhaul, Apple will also let developers offer discounts to users away from the app store and will permit third-party marketplaces to offer their own developed apps.