Africa’s Largest Grocer Wins Struggling Shoppers on Price
- Shoprite maintained margins with supply-chain efficiencies
- More pet, baby, clothing and outdoor stores were opened
Customers at a Shoprite store in Mthatha, South Africa.
Photographer: Per-Anders Pettersson/Getty ImagesThis article is for subscribers only.
Shoprite Holdings Ltd., Africa’s largest supermarket chain, said it’s attracting more shoppers by shielding consumers from most price increases.
Customer visits to stores including Checkers and Shoprite in the six months through December climbed 6.4%, with the average amount spent by each shopper rising 7.7%, the Cape Town-based retailer said in a statement Tuesday.