BYD Pitches Floating Luxury SUV to Win Over European Buyers

  • The Yangwang U8 is meant to show BYD’s technological prowess
  • Carmaker expands in Europe as rivals struggle with EV shift
A BYD Co. Yangwang U8.Photographer: Kiyoshi Ota/Bloomberg
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BYD Co. is underscoring its European ambitions at the Geneva car show this week by showing off models including a 1,200-horsepower luxury sport utility vehicle that can float on water.

The Yangwang U8 plug-in hybrid — which is also able to make a 360-degree “tank turn” on the spot — would compete with the Mercedes-Benz G-Class and the Land Rover Defender and represents BYD’s push into the luxury market.